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AI-Powered Content Planning & Operations

Engineered for media companies closing the AI gap in scheduling.

Winner of BroadcastPro Manufacturer Awards 2025 – Best in AI.

Content planning today is high-stakes, every slot affects revenue, compliance, and audience experience. Manual workflows waste hours and bleed competitive advantage.

Plan-itU uses AI-driven forecasting, automation, and optimization to transform planning from reactive firefighting into a proactive, data-led operation. Built for scale, it gives broadcasters and streaming platforms the precision and agility to compete.

Numbers That Drive Decisions

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faster turnaround time from planning to execution

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lower operational costs across broadcast operations

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increase in free runs versus paid runs optimization

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accuracy rate between planned and actual ratings performance

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workload reduction allowing teams to focus on strategic growth

Built For Leaders Like You

Network Operations Teams

Real-time dashboards for finance, rights usage, and compliance across all channels.

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Content Planning Teams

AI-powered scheduling that integrates consumer research, planning rules, and compliance requirements.

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Content, Research, And Strategy Leadership

Multi-platform optimization without content duplication or audience burnout.

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Technical Operations

Seamless integration across RMS, BMS, Analytics, and financial systems.

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Where Intelligence Meets Operations

Six core capabilities that transform broadcast planning from manual to automated

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AI-Powered Schedule Generation

Automate complex scheduling decisions with AI that learns from historical patterns, ratings data, and content performance to build optimised schedules in minutes.

Ratings Forecasting & Audience Intelligence

Predict slot-level performance using machine learning models trained on historical ratings and demographic data to maximise audience delivery.

Rights & Compliance Automation

Automatically validate content rights, broadcast windows, and regulatory compliance across all planned schedules to eliminate manual checks.

Multi-Platform Content Optimisation

Optimise content placement across linear, streaming, and FAST channels without duplication or audience burnout across touchpoints.

Real-Time Schedule Adjustment

Dynamically re-plan and adapt schedules in response to breaking news, sports events, or performance deviations without manual intervention.

Actionable Planning Analytics

Turn scheduling data into strategic insights with dashboards that track performance against plan in real time across all channels.

Turn Content Planning Into Competitive Advantage

In a fast-moving media landscape, planning is no longer just about scheduling - it’s about predicting performance. PlanItU uses AI-driven intelligence to optimize content across platforms, reduce manual effort, and align strategy with audience behavior - helping you plan smarter, execute faster, and maximize outcomes.

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